Cookie Policy

Last Updated: September 26, 2025

1. What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Cookies create a memory for the web page you are visiting, allowing it to recognize you on subsequent visits and to remember your preferences.

2. How We Use Cookies

We use cookies on our main website (www.traceflows.com) and within our application for several purposes. It is important to note that this policy does not govern the use of cookies on our Customers' websites; our Customers are responsible for their own cookie policies and practices.

We categorize our cookies as follows:

  • Strictly Necessary Cookies: These cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. Without these cookies, services like logging into your account cannot be provided. These cookies do not store any personally identifiable information.
  • Performance Cookies: These cookies collect information about how you use our website, for instance, which pages you go to most often, and if you get error messages from web pages. This data is aggregated and anonymous and is used to help optimize our website and make it easier for you to navigate. These cookies don't collect information that identifies you.
  • Functionality Cookies: These cookies allow our website to remember choices you make while browsing. For instance, we may store your geographic location in a cookie to ensure we show you the website localized for your area, or we might remember your preference for text size or other customizable site elements. The information these cookies collect will not personally identify you.
  • Marketing Cookies: These cookies are used to track your browsing habits and to deliver targeted (interest-based) advertising. They are also used to limit the number of times you see an ad and to measure the effectiveness of advertising campaigns. They are usually placed by third-party advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.

3. Specific Cookies We Use

Below is a list of the main cookies we use and what we use them for:

  • traceflows_session: A strictly necessary session cookie used to identify a user's session and keep an authenticated user logged in.
  • _ga, _gid, _gat: These are performance cookies from Google Analytics that help us understand how users interact with our website by collecting and reporting information anonymously.
  • stripe_mid, stripe_sid: These are functionality and fraud-prevention cookies from our payment provider, Stripe. They are used to help with payment processing and to prevent fraudulent transactions.
  • intercom-session-*: We use Intercom for customer support chat. These cookies are functionality cookies that remember who you are to maintain your chat session as you navigate our site.

4. How to Manage Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by setting or amending your web browser controls. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas of our website may be restricted.

As the methods by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.

5. Changes to this Cookie Policy

We may update this Cookie Policy from time to time in response to changing legal, technical or business developments. When we update our Cookie Policy, we will take appropriate measures to inform you, consistent with the significance of the changes we make. The "Last Updated" date at the top of this policy will indicate the latest revision.

6. Contact Us

If you have any questions about our use of cookies or other technologies, please email us at privacy@traceflows.com.